Steven Kim Creative

Lexus

Lexus LC500 Brand Launch :: Driver—1 Hairpin—0

Sponsorship Press :: Tiny vehicles or a giant piano?

Art :: Steven Tran
Copy :: Bryant Thompson

Lexus RX Brand Launch :: We put two progressive luxury enthusiasts in a Lexus RX to see where they would go and what they would do.

Digital :: As part of the Lexus RX launch, YouTube viewers were encouraged to start their own exceptional story.

Lexus NX Brand Launch :: It’s been said that 90% of all communication is non-verbal. So what does your vehicle say about you?

Lexus IS Launch :: Some cars just seem to engage more of our senses than others.

Mobile Advertising :: Users could explore the range of new colours in a unique sensory experience.