Circle K

Brand Launch :: To launch Circle K in Canada, we wanted to find moments in people’s lives where the brand can help save the day. These are moments we’re not always ready for, moments when a nearby convenience store that’s open 24/7 comes in handy to deal with life, whenever, wherever, whatever.

Television :: “Strange things are afoot at the Circle K.”  — KEANU REEVES

Digital :: We’ve been told he’s already started prepping for next year’s Thanksgiving.

Digital :: “Nobody, I mean nobody, puts ketchup on a hot dog.”  — CLINT EASTWOOD

Digital :: Indy SPF 500?

Steven Kim Creative 2021