Dr Oetker :: Select Projects
As a brand that’s better known for its frozen pizza than desserts in Canada, Dr Oetker needed to find a unique way to
introduce Pâtisserie to a market previously dominated by Sara Lee. Our solution was a highly stylized visual approach inspired
by the art of the 19th century decorative plates. In just six months Pâtisserie became the #1 national cheesecake brand.
Frozen pizza crafted the traditional Italian way.
Yes It’s Pizza
A new line of frozen pizza with veggie crust.